Whether you’re looking to make a little extra money from your blog to fund more adventures, or your dream is to make your blog a fulltime paid gig, there are five key means of monetizing your travel blog or website.
If you have a substantial following of engaged fans, you may be surprised how many would be happy to make a small donation towards your travel fund. Adding a donation plugin to your website or blog is simple – you can even include a donation goal to encourage your readers to contribute to your next big adventure.
2. eBooks and Courses
Has your experience travelling the globe given you expert insights your readers could benefit from? Why not write premium content that you can sell alongside your blog posts? You could write a comprehensive eBook on how to travel the world on a shoestring budget (or a different angle that aligns with your niche), a selection of affordable city guides, or a downloadable course that offers step-by-step instructions on how other wannabe bloggers can turn their passion into a fulltime job.
The key with premium and paid content is to offer it at the right price point, and to make online purchasing as easy for your audience as possible with a plugin such as Sell Downloads or Payship.
3. Sponsored Content
Sponsored posts are a great means of generating income on your blog – particularly if you have a large readership and social following and you know your fans are following links to third-party websites and recommended products (a quick skim over your Google Analytics data will reveal this).
Content marketing has become increasingly popular among brands looking to engage with potential customers and guests, so leveraging your existing platform to generate revenue can be a game-changer. You could approach accommodation providers, tourism operators and adventure and travel retailers about sponsored advertorial posts – just be sure to include a disclaimer on your sponsored content to maintain your credibility.
4. Affiliate Links
Already reviewing products, posting Top 10 lists of travel essentials or linking to accommodation options? You could be monetizing this content through affiliate programs – designed to give you a fee or percentage of revenue generated through your traffic.
There are many businesses now offering their own affiliate programs, including:
- STA Travel
If you are including affiliate links within your content, it’s good practice to declare this somewhere on your site – usually on your About, FAQs or Terms page.
Including ad space on your site is one of the simplest ways to generate income from your travel blog, and there are many easy-to-use plugins available to help you manage your advertising. Check out examples such as Advanced Ads, Ad Inserter and Simple Ads Manager.
Alternatively, try a service such as Google AdSense to take the hassle out of adding advertising to your site. With AdSense, you determine the format of ads you want displayed, choose where you want ads displayed on your site, and then automatically earn money when your readers view or click through on ads displayed.